Due to circumstances beyond our control, we were forced to increase our prices. The 2011 cherry harvest was 20% less than expected, so prices have gone up by at least 50% but we absorbed most of the increase and passed on some to you.
We hope to have bumper harvest next year so we can continue to supply you with reasonably priced quality products.
Come to think of it; it could be worse...No cherries...No juice...and back to "drugs". Drugs that cost more and can potentially harm you.
Thanks for understanding.